Here at Once Upon a Book Club, we are so excited that July is finally here! It is a month full of sunshine, sandals, and slowing things down. School’s out, vacations are in full swing, and even our inboxes seem to be a little less chaotic. We like to think of it as that time of year where you actually have a little breathing room, and we can’t think of a better way to fill it than escaping between the pages of a great book.

If you’ve ever thought about treating yourself (or someone you love) to a book subscription box, July is the perfect opportunity. Here are our 5 top reasons why July is the perfect month to subscribe to a book box. And when it comes to book box subscriptions, you’re in for a real treat with our exciting and immersive experience!

5 Reasons to Subscribe to a Book Box This July

July is Peak Relaxation Season

There’s no denying it—July is summer’s sweet spot. The days are long, the pace is slower, and suddenly, reading feels less like a luxury and more like a must. Whether you’re on a beach towel, in a hammock, or curled up next to an air conditioner, it’s the perfect setting to start a reading habit that sticks.

This month, give yourself the space to unplug. With vacations and lazy weekends stretching ahead, there’s more time to discover new stories and more headspace to fall in love with reading again. 

And what better companion than a Once Upon a Book Club box? With surprise gifts and page-turning picks, it’s like bringing your own bookish retreat wherever you go. Research shows that emotional engagement matters more! We are motivated by meaningful interactions like storytelling and thoughtful packaging, and here at OUABC, we tick both boxes!

 

OUABC’s Summer Picks are Always Memorable

Every Once Upon a Book Club box is a treat, but there’s something extra magical about our summer selections. We specifically choose stories that fit the mood of the season—adventurous, heartfelt, mysterious, and full of vacation-worthy vibes.

We have some fantastic warm-weather boxes just for you. Let’s kick off with our Summer Reading Box, which is back for the second year in a row! Set on Martha’s Vineyard during WWII, this powerful novel follows a group of women who find strength and connection through a wartime book club.

This year’s Summer Reading box features a brand-new hardcover of The Martha's Vineyard Beach and Book Club by Martha Hall Kelly, plus a custom beach towel and five wrapped gifts that bring the story to life, OUABC style!

You’ll also receive a signed bookplate, a letter from the author, and a special Q&A inside our exclusive light blue book-shaped box.

 

 

Our second summer box is such a treat. Get ready for a suspense-filled summer with our new limited edition Summer Thrills Box! It is perfect for readers craving something darker than the usual beach romance.

This box features a brand-new hardcover of With a Vengeance by bestselling author Riley Sager, plus five immersive gifts that bring the story to life in a way that only OUABC can!!

You’ll also find a signed bookplate, a letter from the author, and a themed book club kit packed with extras.

These curated experiences pair unforgettable books with gifts that make you feel like you're stepping into the pages and actually living the experience! Imagine flipping to a pivotal moment and opening a gift that brings that special moment to life. That’s the Once Upon a Book Club difference—and it hits just right during summer, when you’re already open to new experiences.

 

You’ll Build a Routine Before Back-to-School/Fall Reset

Let’s face it: once September rolls in, everything speeds up. School starts. Work ramps up. Pumpkin-spiced chaos is starting to return. But right now, in July, there’s still time to breathe—and build the kind of reading ritual that can carry you through the busy seasons.

Starting a book subscription box in July helps establish a positive routine. You get something to look forward to each month, and with a bit of consistency, reading becomes more than a hobby—it becomes a habit. That kind of habit-building is easier when life isn’t pulling you in a thousand directions! 

 

It’s a Gift to Your Present Self (and Future Mood)

We’re all about the “treat yourself” mindset, and there’s something uniquely joyful about getting a box of bookish magic delivered to your door. In a world that’s constantly demanding productivity, a Once Upon a Book Club subscription is a reminder to pause and do something just for you.

Each box is filled not just with a book, but with an experience. Wrapped gifts. Curated surprises. A moment where the outside world fades and you’re completely immersed in the story. It’s more than mail, it’s a mood booster, a mini escape, and a creative act of self-care.

And let’s be real: future you is going to need a pick-me-up come August or September. Why not plant that little happiness seed now?

July Boxes Are Still On Sale — But Not for Long

Here’s your gentle nudge: July adult boxes are still available… but not for much longer (psst—this one features a gorgeous special edition exclusively designed by Once Upon a Book Club!) On sale now through July 14th (or until we sell out), this stunning historical fiction novel paired with four immersive gifts focuses on "family, unfaltering love, tragic loss, and the choices—good and bad—that become our legacy” (Sarah McCoy). Boxes are expected to ship in late July.

But don’t stop there: Our July Young Adult boxes are also available, featuring four page-numbered surprises that draw you into deadly courtly games, dangerous deals, and the courage to claim your own destiny—it’s truly an “exquisite jewel of a book” (Ava Reid). On sale now through July 14th (or until we sell out). Boxes ship in late July, so grab yours before they’re gone!

Our monthly book boxes tend to sell out quickly, especially during the summer when readers are looking for travel-friendly and unplugged entertainment. Subscribing now means you won’t miss out on the stories and surprises still on the way.

Don’t wait until the buzz dies down or until back-to-school has taken over. If you want to be part of the summer magic, the time to subscribe is now. Click here to subscribe.

 

Which Box to Choose?

We know decisions can be tough, especially when all the options are this good. Here’s a quick guide to help you find your perfect match:

• If you love beach reads, twisty mysteries, or historical dramas, go for the Adult Book Subscription Box.
  

• Craving emotional growth, romance, and a little YA nostalgia? The Young Adult Box is calling your name.
  

• Want to inspire screen-free fun for your 9–12-year-old? The Tween Book Box is a summertime win for younger readers.

Each box brings the story to life with page-matched gifts, immersive reading experiences, and that OUABC magic we’re known for. Make sure to check out our blogs, Top 7 Lifestyle Benefits of a Book Box and How to Get the Most Out of Your Book Subscription Box!

Your July Just Got a Whole Lot Better

If July were a mood, it would be “treat yourself with no guilt.” It’s sunny. It’s calm. It’s full of possibilities. And that makes it the perfect time to say yes to a little monthly joy.

Whether you’re curled up with a thriller, exploring a new romance, or diving into fantastical adventures, Once Upon a Book Club makes the journey more fun, more memorable, and so much more magical. Plus, your future self (especially in back-to-school season) will thank you.

So go ahead, subscribe now and let your next story, and surprise gifts, arrive just in time for summer’s best days.

 

Sources

Waite, R. (2025, May 20). What subscription culture reveals about consumer behaviour in 2025. Robin Waite. https://www.robinwaite.com/blog/what-subscription-culture-reveals-about-consumer-behaviour-in-2025